An art auction
is a sophisticated and easy way for a nonprofit organization to raise money.
Such a fund-raising event is simple to organize, and will attract buyers eager
to spend money on high-quality artwork. The best part is that fund-raising with
an art auction requires little overhead.
®Look for artists who are willing to donate art. Let them know that art
auctions give them a chance to receive free publicity, and disclose
how you plan to promote the event.
®Help the artists choose a minimum bid for their work. You will want to convince the
artist to keep the price in a reasonable range in order to prevent scaring off
®Make sure the venue you choose is spacious. It will need enough wall
space to display the different pieces of art. Use lights and backgrounds to
highlight the works.
®Put together a program that gives the artists' biographies as well as
information about the works up for auction.
®Hire a personable and experienced auctioneer who is knowledgeable about
art. You want the buyers to be entertained as they bid on the pieces. If they
are in a good mood, they are more likely to spend more money.
®Provide notes to the auctioneer on the artwork being sold. The emcee
should be able to provide a detailed description to the potential buyers.
If you are overwhelmed by the requirements, don't do everything yourself.